my headlines grab readers by the mind

Headlines That Challenge

ad copy

editorial

newsletters

library

Start with a blank piece of paper.

That’s what everyone does.

Now write a word, a sentence, a paragraph that stops readers in their tracks.

That’s what I do.

taking business to market

Heads and Slogans—A Brand’s Secret Weapon

Well-crafted headlines, taglines, and slogans are to a reader what a lighthouse is to a ship at sea. Follow me, and I’ll guide you to your destination.

My work challenges the reader’s curiosity, leads to engagement, and ultimately delivers information and conversion for the client.

If everyday copy that’s safe and boring isn’t working for you, I can help. Get in touch, and quit relying on the false hope of timid and tame to save the day.