Tag Archives: trek

say your neck’s busted in the middle of the woods

who ya gonna call? twitter: a lifeline like no other

This post on USA Today last August got me to thinking. Could this have been me on any number of Cycle World Treks? Well, yes it could, as a matter of fact, given my woeful state of experience and not really that nimble riding style.

The story concerns Leigh Fazzina, a mountain biker in Connecticut who broke her neck on a downhill leg, but could easily apply to any number of scenarios. Being able to tweet when a voice connection is tenuous or impossible becomes a significant asset. Toss in location awareness and you’ve got a very sophisticated rescue tool in your pocket.

via Edelman Digital’s Friday Five

cw trek – no commercials, no spam, no kidding

This week Cycle World summons riders from across the globe to again gather in the fabulous Sierra Nevadas for the annual installment of the legendary Trek offroad adventure.

As in year’s past I’ll travel from the comfort of sea level 362 days of the year to 8,000 feet give or take and a chance to freeze my butt off, ride hours in sleet, get soaked to the bone, eat enough dirt to start a large sized garden, and otherwise get back to basics.

Trek is the great leveler. I’m packed, psyched and ready for the challenge.