social media strategies matter

(TAMPA) The Tampa Bay chapters of Florida Public Relations Association (FPRA) and the International Association of Business Communicators (IABC) co-sponsored a half-day professional development social communications meeting that spotlighted the intersection of mobile, social and point-of-purchase (POP) media. Read more about how POP can deliver a targeted message here.

Presenters included Pinstripe Marketing’s Ginger Reichl, Bryan Marks from Irvin Steel, Mad Mobile’s Greg Schmitzer, and newly named Public Relations and Marketing VP for Moffitt Cancer Center Joe Hice. Continue reading →