{"id":73,"date":"2007-05-24T15:49:38","date_gmt":"2007-05-24T19:49:38","guid":{"rendered":"http:\/\/siebenthalercreative.com\/blog\/?p=73"},"modified":"2007-12-31T14:12:23","modified_gmt":"2007-12-31T18:12:23","slug":"sema-%e2%80%94-the-ultimate-aftermarket-show","status":"publish","type":"post","link":"https:\/\/siebenthalercreative.com\/blog\/sema-%e2%80%94-the-ultimate-aftermarket-show\/","title":{"rendered":"sema &#8211; the ultimate aftermarket show"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2007\/05\/sema-lead-small.jpg\" title=\"SEMA - the ultimate aftermarket show\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2007\/05\/sema-lead-small.jpg?w=625\" alt=\"SEMA - the ultimate aftermarket show\" \/><\/a><\/p>\n<p>I&#8217;ve just posted my web account of what it&#8217;s like to be a freshly minted initiate to the SEMA aftermarket trade event. Words aren&#8217;t enough. Neither are pix &#8211; this show dwarfs anything I&#8217;d previously attended.<\/p>\n<p>I&#8217;ve been asked a few times about what SEMA (and Globalshop, PRI, etc.) have to do with our powersports industry. My answer is &#8211; everything.<\/p>\n<p><!--more--><\/p>\n<p>As for the automotive aftermarket and accessory events, they are quite simply your closest competitors. Sure, there&#8217;s the hdtv crowd, the boat folks, and the spa getaways &#8211; all major distractions. But there&#8217;s no avoiding the significant crossover between the four and two-wheeled markets.<\/p>\n<p>Year in and out, the automotive sector wants what your customers have &#8211; disposable, discretionary income.<\/p>\n<p>So it&#8217;s informative to see what and how they&#8217;re rolling out to the market. As for Globalshop, the answer&#8217;s also simple: this is where you can experience the latest in the best selling techniques available.<\/p>\n<p>Put the two together, and what we see, hear, touch and even smell can deliver big dividends to our clients as they pursue a more and more fragmented audience.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;ve just posted my web account of what it&#8217;s like to be a freshly minted initiate to the SEMA aftermarket trade event. Words aren&#8217;t enough. Neither are pix &#8211; this show dwarfs anything I&#8217;d previously attended. I&#8217;ve been asked a few times about what SEMA (and Globalshop, PRI, etc.) have to do with our powersports [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[5,2],"tags":[],"class_list":["post-73","post","type-post","status-publish","format-standard","hentry","category-on-the-road","category-marketing-and-promotion"],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pfUeo-1b","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts\/73","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/comments?post=73"}],"version-history":[{"count":0,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts\/73\/revisions"}],"wp:attachment":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/media?parent=73"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/categories?post=73"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/tags?post=73"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}