{"id":519,"date":"2009-05-06T09:00:52","date_gmt":"2009-05-06T13:00:52","guid":{"rendered":"http:\/\/siebenthalercreative.com\/blog\/?p=519"},"modified":"2009-05-06T09:45:59","modified_gmt":"2009-05-06T13:45:59","slug":"pr-pr-pr-now-more-than-ever","status":"publish","type":"post","link":"https:\/\/siebenthalercreative.com\/blog\/pr-pr-pr-now-more-than-ever\/","title":{"rendered":"pr, pr, pr &#8211; now more than ever"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignright size-thumbnail wp-image-520\" title=\"pr-pros\" src=\"https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2009\/05\/pr-pros-150x128.gif?resize=150%2C128\" alt=\"pr-pros\" width=\"150\" height=\"128\" srcset=\"https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2009\/05\/pr-pros.gif?resize=150%2C128&amp;ssl=1 150w, https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2009\/05\/pr-pros.gif?w=199&amp;ssl=1 199w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/>As a <strong>member of PRSA<\/strong> (<a title=\"when your publicity needs are serious\" href=\"http:\/\/www.prsa.org\/\" target=\"_blank\">Public Relations Society of America<\/a>) I was able to take in two chapter meetings in the past two weeks; the first in <strong>Tampa<\/strong>, hosted by the Florida Public Relations Association, and the second in <strong>Baton Rouge<\/strong>, hosted by Public Relations Association of Louisiana. The luncheon gatherings featured web-based communication solutions as their main focus.<!--more--><\/p>\n<p>In Tampa, the topic was <strong>SEO press release content<\/strong>: why you need it, what happens if you don&#8217;t have it. In a nutshell, what&#8217;s worked for decades in a print only environment is no longer sufficient for making sure a company&#8217;s mar-com program reaches the largest possible audience.<\/p>\n<p>That was on Friday. The following Tuesday I was taking notes on the <strong>role branding plays<\/strong> in defining a company&#8217;s goals and image, and what&#8217;s required to define a company\/product\/message with imaginative branding techniques in a web-centered world.<\/p>\n<p>Both presenters acknowledged the intrinsic role played by the internet in shaping public opinion: the web&#8217;s importance in passive or active delivery of your message is unparalleled &#8211; and critical to success.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a member of PRSA (Public Relations Society of America) I was able to take in two chapter meetings in the past two weeks; the first in Tampa, hosted by the Florida Public Relations Association, and the second in Baton Rouge, hosted by Public Relations Association of Louisiana. The luncheon gatherings featured web-based communication solutions [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2,10],"tags":[45,94],"class_list":["post-519","post","type-post","status-publish","format-standard","hentry","category-marketing-and-promotion","category-public-relations","tag-brand","tag-pr"],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pfUeo-8n","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts\/519","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/comments?post=519"}],"version-history":[{"count":2,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts\/519\/revisions"}],"predecessor-version":[{"id":522,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts\/519\/revisions\/522"}],"wp:attachment":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/media?parent=519"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/categories?post=519"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/tags?post=519"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}