{"id":249,"date":"2008-07-06T14:01:19","date_gmt":"2008-07-06T18:01:19","guid":{"rendered":"http:\/\/siebenthalercreative.com\/blog\/?p=249"},"modified":"2008-07-06T16:10:52","modified_gmt":"2008-07-06T20:10:52","slug":"dont-mention-it","status":"publish","type":"post","link":"https:\/\/siebenthalercreative.com\/blog\/dont-mention-it\/","title":{"rendered":"don&#8217;t mention it &#8211; just kidding"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2008\/07\/shock-doc-pr.gif\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-251\" title=\"half-page mention in Cycle World - visible proof of pr value\" src=\"https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2008\/07\/shock-doc-pr-300x217.gif?resize=300%2C217\" alt=\"\" width=\"300\" height=\"217\" srcset=\"https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2008\/07\/shock-doc-pr.gif?resize=300%2C217&amp;ssl=1 300w, https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2008\/07\/shock-doc-pr.gif?w=800&amp;ssl=1 800w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><strong>We provided<\/strong> stick and ball manufacturer Shock Doctor with sorely needed ink and a few <strong>public relations hookups<\/strong> at Dealer Expo this year.<\/p>\n<p>Despite brand recognition in the motorsports venue, as recent entrants in the powersports industry they&#8217;ve been acutely invisible, lacking minimal  <strong>awareness among dealer and trade attendees<\/strong> about their line of gear bags.<\/p>\n<p><strong>We connected them with<\/strong><\/p>\n<ul>\n<li>off-road vendors,<\/li>\n<li>b2b and consumer publications,<\/li>\n<li>a distributor,<\/li>\n<li>and a major OE.<\/li>\n<\/ul>\n<p>They left Indy with a pocket full of key contacts to go with their freshly minted status as fully fledged two-wheel participants.<\/p>\n<p>Building recognition with connections and communications &#8211; all in a day&#8217;s job that starts with the industry and extends to the marketplace.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We provided stick and ball manufacturer Shock Doctor with sorely needed ink and a few public relations hookups at Dealer Expo this year. Despite brand recognition in the motorsports venue, as recent entrants in the powersports industry they&#8217;ve been acutely invisible, lacking minimal awareness among dealer and trade attendees about their line of gear bags. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4,14,10],"tags":[23],"class_list":["post-249","post","type-post","status-publish","format-standard","hentry","category-marketplace-news","category-powersports-industry-insight","category-public-relations","tag-dealer-expo"],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pfUeo-41","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts\/249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/comments?post=249"}],"version-history":[{"count":0,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts\/249\/revisions"}],"wp:attachment":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/media?parent=249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/categories?post=249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/tags?post=249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}