{"id":1569,"date":"2012-01-07T13:02:25","date_gmt":"2012-01-07T18:02:25","guid":{"rendered":"http:\/\/siebenthalercreative.com\/blog\/?p=1569"},"modified":"2012-01-07T13:03:13","modified_gmt":"2012-01-07T18:03:13","slug":"the-art-of-favicons-youtube-reborn","status":"publish","type":"post","link":"https:\/\/siebenthalercreative.com\/blog\/the-art-of-favicons-youtube-reborn\/","title":{"rendered":"the art of favicons &#8211; youtube revisioned"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2012\/01\/YouTube-old-and-new-favicon.png\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1570 alignleft\" title=\"YouTube old and new favicon\" src=\"https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2012\/01\/YouTube-old-and-new-favicon.png?resize=187%2C62\" alt=\"\" width=\"187\" height=\"62\" srcset=\"https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2012\/01\/YouTube-old-and-new-favicon.png?w=187&amp;ssl=1 187w, https:\/\/i0.wp.com\/siebenthalercreative.com\/blog\/wp-content\/uploads\/2012\/01\/YouTube-old-and-new-favicon.png?resize=150%2C49&amp;ssl=1 150w\" sizes=\"auto, (max-width: 187px) 100vw, 187px\" \/><\/a> Just noticed <a title=\"opens siebenthaler creative on youtube\" href=\"http:\/\/www.youtube.com\/user\/siebenthalercreative\">YouTube&#8217;s<\/a> updated favicon. Cleaner? Yes. Better? No. Favicons are one of the web&#8217;s finest tiny treasures, used to impart individuality and brand identity at the most basic browser URL address level. It&#8217;s a mini-logo that IDs the site as original and authentic.<\/p>\n<p>The process of favicon creation is a definite art, not just the result of taking a logo or trademark and shrinking it down to a 16 x 16 pixel square. Roughly comparable to building a sailboat in a bottle, the successful digitalization of a mark is done at the pixel level; the harsh limitations of bitmap art that will eventually live as a rasterized facsimile.<\/p>\n<p>In the case of YT, it&#8217;s pretty obvious that Google is in the process of homoginizing their various properties. I never thought the original YT worked, but it was identifiable. The new favicon is simply a reskinned play button that, while cleaner, doesn&#8217;t communicate anything unique.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just noticed YouTube&#8217;s updated favicon. Cleaner? Yes. Better? No. Favicons are one of the web&#8217;s finest tiny treasures, used to impart individuality and brand identity at the most basic browser URL address level. It&#8217;s a mini-logo that IDs the site as original and authentic. The process of favicon creation is a definite art, not just [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[9,11,20],"tags":[26,391,162,167],"class_list":["post-1569","post","type-post","status-publish","format-standard","hentry","category-brand-management","category-graphic-design-notes","category-on-the-web","tag-design","tag-favicon","tag-google","tag-youtube"],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pfUeo-pj","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts\/1569","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/comments?post=1569"}],"version-history":[{"count":4,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts\/1569\/revisions"}],"predecessor-version":[{"id":1574,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/posts\/1569\/revisions\/1574"}],"wp:attachment":[{"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/media?parent=1569"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/categories?post=1569"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/siebenthalercreative.com\/blog\/wp-json\/wp\/v2\/tags?post=1569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}