via Logic+Emotion

David Armano writes for Edelman PR on all things social media. A goal for 2011 is to pay more attention to what he’s got to say.

This December offering requires moderate parsing, but with the blizzard inspired transportation breakdown as a metaphor, he offers a brief checklist of what corporations might pay attention to if the goal is to match up social technology’s impact on both media and business.

It is, as he says, food for thought.