For the record, as an advertising agency we pay to attend most trade shows. This year’s admission to Dealer Expo was $100.  SEMA charged me $15. Performance Racing Industries charged me $0. So when I packed for Indy did I expect a show almost seven times shinier than that automotive mecca in the desert? No. But we also didn’t expect holes in the traditional powersports categories large enough to fly a space shuttle through, holes plugged with some truly questionable merchandise. By the time I finished the dome I halfway wondered how I’d missed the Hoodia franchise booth. Read the followup to February’s report here.