Monthly Archives: March 2014

twitter turns eight – my first tweet

Twitter Memories Start Here

I wasn’t there at the very beginning but it didn’t take me long to jump on board!

The Telegraph wants you to know what other first time Twitterers tweeted here.

facebook and google get aired out

Facebook and Google battle for the same audience. Do you need both?

Facebook and Google battle for the same audience. Do you need both?

Facebook Caught Padding Paid Likes

A video critique posted by web site skeptic Veratasium on how Facebook is at the very least midleading business pages seeking to increase their page likes struck a nerve.

Facebook responded to Derek Muller’s claims by dismissing them. Here’s his Facebook page response to their dissembling: My response to Facebook’s response to me – fixed so you don’t have to solve a captcha to share.

Veratasium’s claims go into the hopper of debate over which is best for business, Facebook or Google+, neither or both. It’s a complex decision made more difficult for small businesses with neither the budget nor talent to support a dedicated online social effort.

It isn’t just an either or decision. Despite their respective shortcomings, read more on how both channels can be effective legs in a social marketing strategy in this comparison.

improve your social media campaign

38 Social Media Marketing Tips

Top Rank Online Marketing put together this handy Slideshare preso from top Social Media Marketing World 2014 presenters that’s full of tips and tricks to improve your social media campaign content and deployment. What I learned: use clicktotweet to add a direct link to your content page or post, just one of 38 useful ways to improve your content results.