(LAS VEGAS, NV) Just back from the 2007 edition of Globalshop that took place March 7th-9th. If you’re in the visual marketing business, this is like being stranded in Santa’s workshop and all the goodies are yours to keep.
What’s it about? Anything and everything having to do with retail marketing â€” print, digital, dimensional, audio â€” Globalshop puts it all out on one floor, and you’d better be wearing track shoes to keep up.
We’ll put a full report up on the web site later, along with a short slide show. For now the excitement’s still palpable, reviewing the fascinating methodology behind the manipulation of consumer instincts. Say what? Ka-ching ka-ching, that’s what.